Eight decades back, Apple launched the iPhone which changed the way people use and watch cellular phones. The age of smartphones had started and Apple had the first mover advantage. However, their merchandise was closely followed by Google who came up with Android, the’free’ OS that allowed users to design, code and write any sort of app they want and supplied many other features that were absent in iOS.
Since that time the war between Android and iOS has lasted and the continuing war is much more intense than it had been before, due to the inclusion of Windows mobile and a couple more smartphone OS that have been developed through time and have tried to consume the market share of Android and iOS.
The basis of this war:
As soon as the iPhone was started, plenty of people complained about a really limited environment given by Apple for their users. It was mainly because iOS does not let you copy songs without iTunes, it doesn’t permit iPhones to connect to other Bluetooth devices unless they are from Apple and above all, there was no way a user can tweak the machine and do a little modification to make the experience better for himself.
Considering these drawbacks of the iPhone, Google came up with the notion of Android and their OS was as free as it gets. The Google Play Store is a friendly environment where a new programmer can live without needing to shed dollars and the majority of the pupils and other users who wouldn’t want to spend a lot of cash in their smartphones are Android users. The addition of android caused a change in the whole landscape of the current market, with the prime focus visiting Apple and Google within a few years because their products were launched.
The market war between both of these giants also led to the elimination of Blackberry and Nokia in the marketplace since they weren’t able to adapt satisfactorily with the changing trends. Microsoft didn’t move into the mobile section whenever they’d have wanted to, but being a significant player in the OS marketplace, Windows Mobile is another powerful competitor that’s gaining acceptance in the present scenario, in accordance with the reports of some prominent Mobile App Development Company.
Current Condition of the War:
Though many reports state that Android won the war, there are a number of suppliers of iPhone App Development think differently. The reports presented by several firms differ from area to area and after carefully assessing all that’s being said about the present status of the war between users of Android and iOS, it may be observed that the war has reached a stalemate where roughly 80 percent of the Android users are kept while 78 percent of the iPhone users are being kept also.
Windows and other manufacturers with their own OS aren’t seeing any substantial growth rate at this time and the new users coming to Android and iPhone are largely the people that are migrating from Windows.